#1
This data was uploaded in January, 2026.

There are 20,000,000 total lines.

Sample:
Code:
"Record ID","First Name","Last Name","# of Clients","# of Funded Clients","#ofadults","#ofchildren","#ofguests","2. Providing a seamless digital experience for your clients, including easy-to-use online portals and mobile access.","2023SurveyCohort","2023SurveyTenure","2024Survey401kFirm","2024SurveyCohort","2024SurveyTenure","2025Survey401(k)Assets","2025Survey401(k)Plans","2025SurveyBASAssets","2025SurveyCohort","2025SurveyTenure","2025SurveyWealthandRetirement","401k plan type","Access to Authority?","Account Manager Email_Most Recent Plan","Account Manager Full Name_Most Recent Plan","Account Name","activated_any_active_plan","activated_any_onboarding_plan","activated_most_recent_plan","activation_updated_at_most_recent_plan","Actively being Sequenced","Ad Hoc_401(k) Conversion?","Ad hoc_401(k) Participation Rate in Dashboard","Ad Hoc_Abandoned Plan Letter","Ad hoc_Account Manager Calendly Link","Ad hoc_Account Manager Email","Ad hoc_Account Manager First Name","Ad hoc_Account Manager Full Name","Ad Hoc_Advised Relationship Manager Email","Ad Hoc_Advised Relationship Manager Full Name","Ad Hoc_Billing_Is 401(k) Plan on Auto Pay","Ad Hoc_Billing_Stripe Billing Email","Ad Hoc_Billing_Stripe Billing ID","Ad hoc_Candidate for re-enrollment","Ad hoc_Client Success Manager Email","Ad hoc_Client Success Manager Full Name","Ad hoc_Completed NPS Survey_Capstone","Ad hoc_Employer name","Ad Hoc_Forfeiture Remediation Scenario","Ad Hoc_Form 5500 Signer Full Name","Ad Hoc_Has Auto Enroll","Ad Hoc_Is 401(k) Advisor","Ad Hoc_Is Plan Advised?","Ad Hoc_KYB Remediation_Company names","Ad Hoc_New Base Fee 2025","Ad Hoc_Old Base Fee 2025","Ad hoc_Payroll integration status, multiple plans","Ad hoc_Payroll Provider","Ad Hoc_Plan has 529","Ad Hoc_Plan Has Any Match (Safe Harbor, Discretionary)","Ad Hoc_Plan has Financial Coaching","Ad Hoc_Plan Has QLSP Match","Ad Hoc_Plan Has Safe Harbor Match","Ad Hoc_Plan has Student Loan Management","Ad Hoc_Plan ID","Ad Hoc_Plan Name","Ad Hoc_Plan names (mutliple)","Ad Hoc_Plan Status","Ad Hoc_Plan Support Tier","Ad Hoc_RK Fee Consent_Company names","Ad Hoc_SECURE, Add auto enroll","Ad Hoc_SECURE, Add auto escalation","Ad Hoc_SECURE, Add permissible withdrawal","Ad Hoc_SECURE, Increase default rate","Ad hoc_Swag Order Code","ad_hoc_avg_dollar_invested_year_in_review","ad_hoc_avg_participant_balance_year_in_review","ad_hoc_avg_percent_invested_year_in_review","ad_hoc_crm_testing","ad_hoc_employees_added_year_in_review","ad_hoc_invested_by_employees_year_in_review","ad_hoc_new_point_of_contact_email","ad_hoc_new_point_of_contact_name","ad_hoc_participation_year_in_review","ad_hoc_payroll_integration_year_in_review","ad_hoc_percent_eligible_claimed_year_in_review","Advised 401k contact","Advised 401K Interest ","Advised 401k Lifecycle","Advised_Most Recent Plan","Advisor product interest","Advisor Referral___Plan Type","Advisor Referral_AUM","Advisor Referral_Plan Name","Advisor Referral_Total Participants","Advisor Score","Advisor Score engagement","Advisor Score fit","Advisor Score threshold","Advisor Success Owner Email*","Advisor Success Owner First Name*","Advisor Success Owner Last Name*","Advisor Type","advisor_is_only_plan_manager","AdvizorPro Search Name","Affiliated Advisor","Affiliated Broker Dealer","Age of eligibility for 401(k) plan?","Annual Revenue","Approximate # of Solo 401(k)s managed","Approximate AUM","Approximate Solo 401(k) assets managed","archive_Activated*","archive_Is Activated Plan Manager?","archive_Is Authorized Plan Manager?","archive_Is Plan Advisor?","archive_Is Plan Manager TPA?","archive_Qualtrics Role Category","archive_Qualtrics TPA","archive_Receive Deferral Setting Change Emails","archive_Receive Distribution and Loan Emails","archive_Receive Payroll Emails","archive_Receive Plan Administration Emails","Are you evaluating new 401(k) solutions for your company? 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Profile","biy_reentry_url","biy_split_variant","Bounced Email","Brand Partner Key","Braze Unsubscribed from Emails At","Breakaway timeline","Brightscope URL","Broadcast Clicks","Business Type","Buy it Yourself","Buy-It-Yourself Prospect","Buyer Intent Date Stamp","Buying Role","Calendly Call Scheduled/Rep","Calendly Custom Answer 1","Calendly Custom Answer 10","Calendly Custom Answer 2","Calendly Custom Answer 3","Calendly Custom Answer 4","Calendly Custom Answer 5","Calendly Custom Answer 6","Calendly Custom Answer 7","Calendly Custom Answer 8","Calendly Custom Answer 9","Calendly Custom Question 1","Calendly Custom Question 10","Calendly Custom Question 2","Calendly Custom Question 3","Calendly Custom Question 4","Calendly Custom Question 5","Calendly Custom Question 6","Calendly Custom Question 7","Calendly Custom Question 8","Calendly Custom Question 9","Calendly Scheduled Call","Campaign of last booking in meetings tool","Channel","Channel preference","City","Client Personality/Interesting Facts","Client Sign-Up Link*","Clinic Create Date","Close Date","Closed Lost Details","Closed Lost Outcome","Closed Lost Reasoning","CMP","Company Legal Name","Company Name","Company name (multi-line)","Company size","Conferences Attended","Consultant Advisor List","Contact owner","Contact priority","Contact Source","Contact Stage","Contact Status","Contact unworked","Content type interest","Core 18 to Core 24 affected client goals","Core 18 to Core 24 total combined balance","Core 18 to Core 24 total estimated gains realized","Country/Region","Country/Region Code","Covid-19 - No longer a Prioirty","CRD Number","Create Date","Created by user ID","created_at_most_recent_plan","Crunchbase Company Name","Cumulative time in ""Customer (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Cumulative time in ""Evangelist (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Cumulative time in ""Lead (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Cumulative time in ""Marketing Qualified Lead (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Cumulative time in ""Opportunity (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Cumulative time in ""Other (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Cumulative time in ""Sales Qualified Lead (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Cumulative time in ""Subscriber (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Current 401(k) Provider","Current 401(k) start date","Current Sequence Name","Current Sequence Status","Current Sequence Step Due","Current Sequence Step Number","Current Sequence Step Owner","Current Sequence Step Type","Currently Enrolled in Prospecting Agent","Currently in Sequence","Currently in workflow (discontinued)","Custodian/Provider(s) for Solo 401(k)s","Customer Need","Customer UserID","Date entered ""Customer (Lifecycle Stage Pipeline)""","Date entered ""Evangelist (Lifecycle Stage Pipeline)""","Date entered ""Lead (Lifecycle Stage Pipeline)""","Date entered ""Marketing Qualified Lead (Lifecycle Stage Pipeline)""","Date entered ""Opportunity (Lifecycle Stage Pipeline)""","Date entered ""Other (Lifecycle Stage Pipeline)""","Date entered ""Sales Qualified Lead (Lifecycle Stage Pipeline)""","Date entered ""Subscriber (Lifecycle Stage Pipeline)""","Date exited ""Customer (Lifecycle Stage Pipeline)""","Date exited ""Evangelist (Lifecycle Stage Pipeline)""","Date exited ""Lead (Lifecycle Stage Pipeline)""","Date exited ""Marketing Qualified Lead (Lifecycle Stage Pipeline)""","Date exited ""Opportunity (Lifecycle Stage Pipeline)""","Date exited ""Other (Lifecycle Stage Pipeline)""","Date exited ""Sales Qualified Lead (Lifecycle Stage Pipeline)""","Date exited ""Subscriber (Lifecycle Stage Pipeline)""","Date Moved to Accepted","Date moved to Closed Lost","Date Moved to Converted","Date moved to Discovery","Date moved to Disqualified Prospect","Date moved to Engaged Lead","Date moved to First touch","Date moved to Meeting Missed","Date moved to Meeting Set","Date moved to No Response","Date moved to Not Viable","Date moved to Nurture","Date moved to Prospect Nurture","Date moved to Working","Date of birth","Date of first engagement","Date of Hot Account/Contact Cadence","Date of Inbound Prospect","Date of last meeting booked in meetings tool","Date Onboarded_Most Recent Plan","Date Re-Engaged","Days in Inbound Prospect","Days To Close","Decision Criteria","Default contribution rate","Degree","Demo Form Comments","Demo/Pitch Deck Completed","Deposit Amount ","Description of first engagement","DFA?","Did we send as a Referral to Rippling?","Direct Score","Direct Score engagement","Direct Score fit","Direct Score threshold","Disqualified Reason","Do Not Email","Do you have a 401(k) Plan?","Do you have a 401k plan?","Docusign Envelope Delivered At","Does your company currently offer a 401(k)?","Does your existing plan have any outstanding loans or Roth employer contributions?","Domain to which registration email was sent","EIN","EIN for Plan Sponsor","Eligible for BIY","Eligible for Sponsor 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Inbound Form Date","Last Intercom Contact","Last marketing email click date","Last marketing email name","Last marketing email open date","Last marketing email reply date","Last marketing email send date","Last Modified Date","Last Page Seen","Last Referring Site","Last registered Zoom webinar","Last Salesforce Sync Time","Last sequence ended date","Last sequence enrolled","Last sequence enrolled date","Last Touch Converting Campaign","Last update to any preference","Last update to channel preference","Last update to frequency preference","Last update to product line preference","Last Viewed Flow (Navattic)","Last Viewed Project (Navattic)","Last Viewed Step (Navattic)","Latest Disqualified Lead Date","Latest Open Lead Date","Latest Qualified Lead Date","Latest time in ""Customer (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Latest time in ""Evangelist (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Latest time in ""Lead (Lifecycle Stage Pipeline)"" (HH:mm:ss)","Latest time in ""Marketing 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of email: 401(k) Surveys & Feedback","Opted out of email: Advice Team News and Updates","Opted out of email: Betterment at Work News and Marketing","Opted out of email: Betterment for Advisors News and Marketing","Opted out of email: Engineering Blog Subscription","Opted out of email: One-to-one communications","Opted out of email: Product waitlists and beta offerings","Opted out of email: Promotions and Offers","Opted out of email: Retail Blog Subscription","Opted out of email: SECURE 2.0 News and Updates","Opted out of email: Upcoming Events","Original Source","Original Source Drill-Down 1","Original Source Drill-Down 2","Other Affiliated Broker Dealer","Other Business Lines","Other Firm Type","Other Primary Custodian","Outbound Cadence Name","Outbound Campaign Enrollment Date","Outreach Contact Status","Outreach Sequence Sentence","Owner assigned date","Owner Team","Pardot Lead Creation Date","Pardot Lead Source","Partner product interest","Partner Rep Email Address","Partner Rep 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